006 Set Up | Website and Newsletters
Configure WordPress categories and integrate your email provider for easy blog and newsletter publishing.
Set Up
Tasks
✅ Secure your WordPress login information for seamless ProMode integration
✅ Decide on a default blog author (e.g., company name, department, or a specific individual)
✅ Choose two primary blog categories (e.g., “News” and “Case Studies”)—or request a custom setup
✅ Verify your newsletter/CRM provider is integrable via API or Zapier
✅ Gather or organize email contacts (customers, prospects, partners) to build your initial newsletter list
What’s Covered
1️⃣ Recommended blog category structure (one for general culture/news, one for showcasing work)
2️⃣ How WordPress publishing from ProMode is set up for a single author and two categories
3️⃣ The newsletter integration process (API, Zapier) and key provider requirements
4️⃣ Tips for creating or consolidating an email list of opted-in recipients
5️⃣ Suggestions for maintaining consistent brand messaging across website and newsletters